Sunday, December 29, 2019
Divorce A Global Problem Essays - 2053 Words
In any married couples relationships there are going to be times when their relationship is put to the test. Some couples make it through their relationships without any and live the rest of their lives happily married, but most can not fix their problems and are forced to get a divorce. Couples marry with the intent of staying together for the rest of their lives, but unfortunately that is not the case for many marriages. In fact, more than 50% of married couples end up getting a divorce. Divorce is the dissolution of marriage by a court. Since the married couple is getting a divorce they do not only have to handle the stress of the divorce, but also the financial problems it brings. Divorce affects everyone differently, and thereâ⬠¦show more contentâ⬠¦When a couple decides that they are going to file for divorce most of them do not understand how complicated and complex the system is surrounding divorce. There are four main types of divorce: uncontested divorce, simplifie d divorce, no fault divorce, and limited divorce. The most common type of divorce is ââ¬Å"uncontested divorce.â⬠This allows both partners to end the divorce respectfully. It also allows the process of the divorce to move faster. ââ¬Å"This type of divorce does not necessarily mean that both couples have agreed with everything regarding their divorceâ⬠(Divorce Staff 2). When the couple get to this point they need to set aside their differences, so they can come to a compromise otherwise the divorce will become more expensive and easier compared to having to setup scheduled hearings with representatives that they would have to pay for. Another type of divorce is called ââ¬Å"Simplified divorce,â⬠this type of divorce is similar to an uncontested divorce. A simplified divorce moves through the process a lot faster than any other type of divorce. ââ¬Å"The difference with a simplified divorce is that it usually preludes to a do it yourself divorce, in which o ne of the spouses will be responsible for the divorce papers and documents without the help from an attorney or any legal representativeâ⬠(4). This type of divorce is a lot cheaper than the uncontested divorce, because the couples do not have to pay forShow MoreRelatedEffects of Divorce on the Academic Achievement of a Child959 Words à |à 4 PagesEffects of Divorce On Children s Education By Gimba Abdullahi Liman, 15 June 2012 Related Topics * Nigeria Nigeria: Malabu Oil - How Shell, ENI Brokere... * Children Tanzania: Child Mortality Cases Decline Ads by Google * Need a Cheap Divorce Now? Let us help you find the CheapestDivorce Lawyer for your needs. www.PriceNet.co.za/Lawyers * Investec Rhino Lifeline Investec amp; Dr Fowlds Aim to RaiseAwareness of the Rhino Crisis. www.RhinoLifeline.co.za Divorce is one ofRead MoreAdults and Divorce Essay1163 Words à |à 5 Pagesin available job opportunities as the global population continues to rise year-after-after, and there has been lack of communication and increase in stress between the spouses who decide to culminate their holy marriage by filing for divorce in the judicial courts. It is shocking to learn that out of a population of 1,000 people, there are 6.4 marriages and 3.4 divorces, which means that 50% of marriages in the United States of America result into a divorce (Centers for Disease Control and PreventionRead MoreDivorce : The Effect On Children1084 Words à |à 5 PagesNicole Halterman Professor Tausch CTI 102 D Written Communication 4 October 2014 Divorce: the Effect on Children In todayââ¬â¢s society, divorce has become a normal occurrence. Married couples today are getting divorces due to many different reasons; conflicts in the marriage, a loss of romantic feelings, perhaps a spouse is having an affair, or other types of problems. Most divorces have children that are really young and due to their age, they do not have any idea how to deal with this type of situationRead MoreCo Parenting By Divorcing Parents Of Children Of Early Childhood Essay1490 Words à |à 6 PagesChildhood Abstract Betimes, Co-parenting by Divorcing Parents of Children in Early Childhood has been a global problem that affects thousands of children in the globe, mostly U.S. When the marriage is dissolved, children seemed to be the one most likely to be affected because of the sentimental attachment they have already established with both parents. Most of them develop psychological problem, for instance, depression or separation anxiety. Till date, Co-parenting by divorcing parents of childrenRead MoreMarilyn Monroe s Fight Against Mental Disorder1468 Words à |à 6 Pagesphotographs might be the world to many, but for Marilyn it was worthless. Her exterior expressed happiness and pure bliss in front of the cameras, but nobody seem to pay attention to what was going on in her head much less her mental wellbeing. Her mental problems escalated with time and lead to her untimely death at the age of thirty-six (Bingaman, 2012). The news of her death shocked many, but more over the fact that she kill ed herself with an overdose (ââ¬Å"A psychologicalâ⬠, 2014). During this time, therapeuticRead MoreThe Impact Of Divorce On Young Adults990 Words à |à 4 Pages The Impact of Divorce on Young Adults Bridget Cook Lindenwood University Abstract This paper explains the factors of parental divorce that have the greatest impact on young adults, including social support, parental involvement, and the ability of the divorced parents to co-parent. The information in this paper are based on research of three professional journals and one article from a website. Several studies indicate that young adults have better post-divorce outcomes if there is continuedRead MoreThe Sociological Imagination and Understanding Personal Troubles as Social Issues1259 Words à |à 6 Pagesmeaning. With the Sociological Imagination way of thinking, we find reasoning and uncover why many things in society are the way they are. The Sociological Imagination does not attempt to understand the individual and his or her problems alone, but focuses on issues and problems as it affects the greater society. In society, many factors called social structures, influences our behaviour, thinking patterns, reasoning and our logical approach too many challenges. According to Mills ââ¬Å"In order toRead MoreSingapores Divorce and Common Laws: A Case Study1448 Words à |à 6 Pagesrefuses to complete the payment and solicits personal favors from his son -It is unclear whether the two had initially signed a contract to stipulate the conditions of payment; still, it is speculated that the understanding was verbal. The second problem faced by John is represented by the relationship with his former wife, Wendy, whom he separated from two years ago. John and Wendy purchased and owned together a home, which was now inhabited by Wendy and her daughter, Carol. Upon their separationRead MoreSociological Imagination By C. Wright Mills969 Words à |à 4 Pagesin which they live their daily lives to the local, national, and global societal issues that affect them. To my understanding sociological imagination is a way for a person to look at their life as a result of their interaction with society. It can explain why a life is lived with the way it is lived and all events, decisions, successes, and failures that have occurred. In my life, I have encountered many situations, problems, opportunities and events. I can use my sociological imagination toRead MoreAnalysis Of Will Your Marriage Last By Aviva Patz722 Words à |à 3 PagesMarriage Last?â⬠, by Aviva Patz, is a cohesive article about marriage and divorce. Aviva Patz is the executive editor of Psychology Today. Patz narrates the story of Ted Huston, a professor at the University of Texas, who followed the lives of 168 couples for 13 years after their wedding date. She was then able to draw conclusions about what makes a couple stay together or end up filing divorce papers. Although marriages and divorce are the themes of this article, it is really about societyââ¬â¢s pressure
Saturday, December 21, 2019
Benefits Of Working Days During The United States
It has been a fact over the years, that the human body only has so much energy that it can be used over the course of a day. Even when that energy is properly managed, it will still eventually go away. Thatââ¬â¢s why longer working days are so devastating on workaholics. In the United States, working varies from person to person, usually on location, culture, lifestyle, and the profitability of the individualââ¬â¢s livelihood. A lot of Americans work a lot of hours and are more productive. Americans work more productive that Americans on the average are overwhelmed and the long hours are really affecting their health and family life. ââ¬Å"For many professionals, working on the weekends has become the norm ââ¬â a way to catch up from the previous week or get a head start on the next (Goubreau).â⬠Most professionals work on the week which is called a workweek. A workweek is the total numbers of hours or days in a week that you have worked. How did we get 40 hours of wo rkweek? During World War I, there were far too many strikes to have more hours of work which spread all through the Northeast. So it was decided to have 40 hours a week for working hours. On workweeks, Americans work eight hours a day per week, but for weekends, Americans work six hours a week end. Many professions work on the weekends, to catch up on what they have missed so they would not have to work overtime for any reasons due to the fact that they finished what they needed to complete or because they worked the amountShow MoreRelatedThe United Farm Workers Movement: Cesar Chavez Essay1114 Words à |à 5 PagesDuring the 1960ââ¬â¢s, many movements rose such as the counterculture movement, the hippie movement, the environmental movement, the SCLC, the SNCC, the Native American movement, Womenââ¬â¢s civil rights, United Farm workers, etc. During the 1960ââ¬â¢s the American culture would start to change because of these movements. The United Farm Workers movement for ex ample fought for the rights of Mexican americans. Their goal during the 1960ââ¬â¢s was to get decent working conditions and more job opportunities. The UnitedRead MoreEssay On Field Representative989 Words à |à 4 PagesDuring the 2018 General Convention from June 19ââ¬â24, Field Representatives will work 7.5 hours per day ââ¬â a total of 45 hours for the week ââ¬â and will be paid $14.27 per hour minus applicable federal, state and local taxes. The time worked beyond 40 hours will be paid at a rate of time and a half or $21.40 per hour. During June 25 through July 17 ââ¬â the time between the 2018 General Convention and Training School ââ¬â Field Representatives will work a total of 10 hours per week and will be paid at a rateRead MoreThe Differences Between The And The British Welfare State1313 Words à |à 6 PagesWelfare state in a country is essential for the economic and social well-being of their citizen, this is also historically a very important ac hievement for the inhabitant who are supported in case of need. Welfare state is different in every nation and there are four models in Europe: the Nordic model, the Continental model, the Anglo-Saxon model and the Mediterranean model. Because of these differences it would be interesting to make a contrast between two of them, as among the Italian Welfare stateRead MoreThe Riot, The Pullman Strike, And The Homestead Strike1260 Words à |à 6 Pagesfears, and poor working conditions during this time. Life today is much easier in comparison to the late 1800s. Americans have shorter days, bigger pay and easier working conditions. Not comparable to how life is today, many riots sparked, and citizens began to fight for equal treatment. Along with other important events, the Haymarket Riot, the Pullman Strike, and the Homestead strike all play a vital role in illustrating laborââ¬â¢s struggle to gain fair and equitable treatment during the late 1800sRead MoreThe Role Of A Middle Class Mother And Wife1334 Words à |à 6 PagesDonna Stone portrayed the idealized role of a middle class mother and wife in during the late 1950ââ¬â¢s in The Donna Reed Show. She was always well dressed and put together. She cooked and cleaned for her family and took care of the children. Flash forward 60 years later and the present day reality of a middle class mother could not be more different. From 1975 to 2009, the labor force rate of mothers with children 18 years old and younger changed from 47.5 percent to 71.6 percent (Bianchi, 2011)Read MoreLabor Unions And The Civil War Essay1409 Words à |à 6 PagesLabor unions have existed in one way or another since the birth of our country in 1776. They were created in an effort to protect the working population from abuses such as sweatshops and unsafe working conditions. From the start of our Nation there were a few unions organized unions in a scattered fashion, but many were disbanded after they had achieved their goals, suc h as when the printers and shoemakers briefly unionized in Philadelphia and New York City in 1778 to conduct the first recordedRead MoreHow Is Managing Climate Change, Changes America s Health1144 Words à |à 5 Pages How is Managing Climate change, Changes Americaââ¬â¢s Health Fady Estany Tennessee State University What is Climate Change? Climate change is a change of environment patterns. In specific the change was obvious from the mid to late 20th century. The reason of the dramatic change was due to large increased levels of atmospheric carbon dioxide produced by the use of fossil fuels. We as people can barely or see no change at all. But the truth is that our Earth is warming little by littleRead MoreThe Topic Of Labor Unions Has Been The Focus Of Many Political1580 Words à |à 7 Pagesintroduced in the eighteenth century with increasing numbers around the United States and the world, but unfortunately during the past decade, these numbers have drastically decreased. Resulting in less education and achievement of solidarity among employees and companies. Solidarity is the unity or agreement of feeling or action, especially among individuals with a common interest. Workers in the United States would benefit more through labor unions, by having the support of a larger majority, thanRead MoreLabor Unions And The I ndustrial Revolution1582 Words à |à 7 Pageswere first introduced in the eighteenth century with increasing numbers around the United States and the world, but unfortunately during the past decade these numbers have drastically decreased, resulting in less education and achievement of solidarity among employees. Solidarity is the unity or agreement of feeling or action, especially among individuals with a common interest. Workers in the United States would benefit more through labor unions, by having support of a larger majority, than they wouldRead MoreInternational Students Should Be Taught At A University1699 Words à |à 7 Pagesin large debts. This sadly is a harsh reality for students who come as international students into the United States. International students are not permitted to work off campus while studying at a university. According to the U.S. Citizenship Immigration Services, visas granted to foreign students are prohibited to any execution of a job (Working). This can include any work ranging from working in motels and liquor stores to in some cases, on campus. Inability to abide by these rules can result
Friday, December 13, 2019
The Fashion Channel Free Essays
The Fashion Channel The Fashion Channel has dominated the fashion television market in recent years, but is now faced with an increasing amount of formidable competition. Both CNN and Lifetime have added fashion related programming after seeing an opportunity to gain viewers in that market. These two competitors have been relatively successful in securing a following of viewers. We will write a custom essay sample on The Fashion Channel or any similar topic only for you Order Now The fashion channel now must make the decision on how to move forward with their marketing plan. They must find the best scenario possible in order increase revenue and secure viewers in this increasingly competitive market. To successfully do execute this plan, The Fashion channel must review the customer segments, complete a profit potential analysis, and chose a marketing plan that best suits their needs and the needs of their viewers. Customer Segments Overview Segment Name Size| Fashionistas(15%)| Planners Shoppers(35%)| Situationalists(30%)| Basics(20%)| Key Differentiating Demographics ââ¬â what do they look so that we could tell one segment from another? | Female (61%)High income $100,000+ Age 18 and 34 (50%)| Majority are femaleIncome 65,000+Age 21-45| Tend to have kids Age 24-50 (50%)Less disposable income| Majority are menAge 28-50| Key Differentiating Attitudes Beliefs ââ¬â how do they think and feel so that we could tell one segment from another? Treat fashion as a hobbyWant to be the trendsettersThey arenââ¬â¢t price sensitive Shop luxury brandsCare about how they are perceived (looks)| They look for deals, such as couponsHave brand loyalty towards certain brandsSomewhat are price sensitiveLike to plan and have an idea on where they want to go and what they want to buy, practical| Think about fashion only for special occasionsprice sensitive (besides rare occasions)Splurge for only certain occasions| Do not enjoy shop pingPrice sensitiveTend to shop at the same stores ( one stop shop)| Involvement in Fashion Interest in Fashion on TV| Fashion TV 140 indexLook for insight on whatââ¬â¢s hot and coming into styleThey treat fashion like an entertainment, They enjoy watching shows about it| Fashion TV 110 indexPopular show how to look good or under $100| Fashion TV 105 indexLike to watch some fashion TV, but normally when their looking to buy| Fashion TV 50 indexDonââ¬â¢t watch fashion on TVDonââ¬â¢t keep with fashion news| Qualitative Assessment of Targeting Priority | Pioneers/early adoptersTarget them heavily, they will spread the word. | Enjoy watching fashion and itââ¬â¢s the biggest segment. Focus on planning and saving when shoppingI would make this the secondary segment. | They donââ¬â¢t shop a whole lot, but they enjoy hearing about fashion. You could dip into this section if you had the resources. | This segment shows now interest in fashion. We believe they should avoid targ eting this market. | Methodology Fashionistas: Demographics: Females tend to be more fashion oriented from head to toe than men. This segment has a high income, which they need to be able to keep up with the trends and the expensive luxury brands. Women between the ages 18-35 are the majority of this market. This is the age range when women try to appeal to others by their looks. Key attitudes and beliefs: They want to have the new and latest clothes and accessories. This segment tends to wear expensive brands to show people they can afford nice clothes and care how they look. They donââ¬â¢t care how much it cost, with their high income they will buy whatever is fashion, even if its outrageously priced. Interest in fashion They enjoy watching fashion on TV (Heavy watchers), they treat it as an entertainment. This is how they keep up with the trends. They also keep up with the fashion through social media and magazines. Assessment: This is the smallest market although they are the ones that fit Fashion TVââ¬â¢s criteria. They are like the pioneers to early adopters in fashion. If they like it they will spread the word to others, then they start watching the program. This makes it a key factor to target this market well; you want them to likes your programs, so they well send out good recommendations to others. Planners and Shoppers: Demographics: This segment also leans towards females (60%). The age range for this segment is 21-45. The young side of the segment is young and with lower incomes. The older side of the segment likes to be thrifty and get the best deal for their dollar, even though they make good money. They have an income of 65,000+. They have enough income to spend on nice clothes, but need to find the best deals to stay within their budget. Key attitudes and beliefs: This segment still likes to look good, but is on a budget, so they look for the best deals. If an item is on sale they are more prone to purchase it. They tend to be loyal to certain brands. They stick with certain brands, to receive loyalty coupons and other discounts. Interest in fashion: This segment has pretty similar interest in fashion as the fashionistas. They would watch shows that deal more with value, like how to look good with under $100. Assessment: This segment has the largest size, which makes it an attractive market to target; the numbers agree this is a good segment. They watch fashion TV and enjoy planning shopping trips. You could market shows that deal with planning shopping trips and how to shop on a budget. Situationalists: Demographics: Found this segment to be made up of male and female. With about 50% of the populations having kids living at their home still, they have less of a disposable income. Parents with kids living at home tend to range between 24-50 years of age. Key attitudes and beliefs: Fashion only occurs to them in special occasions. They typically donââ¬â¢t spend a lot on clothes, but for certain occasions they splurge a little bit. They are somewhat price sensitive, because of their low disposable income. Interest in fashion: While the other segments watch TV for tips and trend, this segments tends to watch TV recreational. They donââ¬â¢t watch it daily. Assessment: We believe the previous two segments are more attractive than this one, although they could dip into this segment. Situantiolists show some interest in fashion. Having a wedding dress show is something that would intrigue this audience. Shows that deal with special occasions, weddings are the big one. This group wants information about fashion for the key moments of their lives. Basics: Demographics: The majority of this segment tends to be male. The age range of the segment is 28-50. Men younger than 28 years old care more about their appearance, while going through School and impressing girls. Once they get married and content with their life they tend to care less about what they wear and spend little time shopping. Key attitudes and beliefs: This segment is price sensitive, they donââ¬â¢t care as much about what brand they wear so they will look to for the cheapest one. They also donââ¬â¢t like to go out shopping, so they will go to one stop shop (clothing stores) where they can buy all they need in one store. Interest in fashion: This group does not watch much fashion TV nor do they try to interact with the fashion world. Assessment: This group does not watch hardly any fashion TV and show little interest in fashion. In the end it would be smart not to target this segment. Profit Potential Analysis Rate each segment on 1-10 scale per text| Fashionistas| Planners Shoppers| Situationalists| Basics| Market Size| 2| 7| 6| 3| Market Growth| Not applicable| Not applicable| Not applicable| Not applicable| Competitive Strength| 8| 6| 4| 2| Price Sensitivity| 8| 5| 3| 2| Production Costs| 4| 6| 6| 2 | Marketing Costs| Not applicable| Not applicable| Not applicable| Not applicable| Market Value (Sum above/4)| 5. 5| 6| 4. 75| 2. 25| Market Size: These ratings were based on the percentage of households that fall into each category. Competitive Strength: Competitive strength was rated on the ability of TFC to reach the segment compared to the abilities of their competitors Lifetime and CNN. The primary advantage of TFC is that the programming is focused on fashion, while the competitors offer less fashion related shows. This gives TFC a large competitive advantage with Fashionistas but puts them at a disadvantage with the Basics. The Planners Shoppers group would also appreciate the fashion advice, while Situationalists would likely only watch programming that focused on specific fashion topics. Price Sensitivity: The Fashionista group is the least price sensitive segment due to a larger household income and an interest in fashion trends. The other three groups all expressed interest in value. The Planners and Shoppers group received a higher rating due to the fact that they enjoy shopping and stay up to date on trends. Situationalists were the third ranking group. They also enjoy shopping, but only for specific needs. The lowest rated group was the Basics, they are very price sensitive because they want value and do not enjoy shopping. Production Costs: Production costs in this case refer to the costs of TFC advertising to each target group. The Basics group would be the most expensive to target, as they represent the greatest departure from the stationââ¬â¢s current demographics. This group is made up of 55% men, while only 39% of the channelââ¬â¢s viewers are men. It would require an extensive advertising campaign to reach this group. There would not be much difference in the costs of advertising to the Planners Shoppers and Situationalists since they have similar demographics. Production costs for the Fashionistas would likely be higher than these two groups because advertisements would have to keep up with changing fashion trends. Exhibit 4: Ad Revenue Calculator| | | | | Ad Revenue Calculator| à | à | à | à | | Current| 2007 Base| Scenario 1| Scenario 2| Scenario 3| TV HH| 110,000,000| 110,000,000| 110,000,000| 110,000,000| 110,000,000| Average Rating| 1. 0%| 1| 1. 2| 0. 8| 1. 2| Average Viewers (Thousand)| 1100| 1100| 1320| 880| 1320| Average CPM*| $2. 00| $2. 00 | $1. 80| $3. 50| $2. 50| Average Rev enue/Ad Minute**| $2,200| $2,200| $2,376| $3,080| $3,300| Ad Minutes/Week| 2016| 2016| 2016| 2016| 2016| Weeks/Year| 52| 52| 52| 52| 52| Ad Revenue/Year| $230,630,400 | $230,630,400 | $249,080,832 | $322,882,560 | $345,945,600 | Incremental Programming Expense| à | $0 | $0 | $15,000,000 | $20,000,000 | à | à | à | à | à | à | | | | | | | * Revenue/Thousand Viewers| | | | | | ** Calculated by multiplying Average Viewers by Average CPM| | | | | 2006 Actual| 2007 Base| Scenario 1| Scenario 2| Scenario 3| Exhibit 5: Financials Revenue:| à | à | à | à | à | Ad Sales| $230,630,400 | $230,630,400 | $249,080,832 | $322,882,560 | $345,945,600 | Affiliate Fees| $80,000,000| $81,600,000| $81,600,000| $81,600,000| $81,600,000| Total Revenue| $310,630,400 | $312,230,400 | $330,680,832 | $404,482,560 | $427,545,600 | à | à | à | à | à | à | Expenses| à | à | à | à | à | Cost of Operations| $70,000,000| $72,100,000| $72,100,000| $72,100,000| $72,100,00 0| Cost of Programming| $55,000,000| $55,000,000 | $55,000,000 | $70,000,000 | $75,000,000 | Ad Sales Commissions| $6,918,912| $6,918,912. 00 | $7,472,424. 96 | $9,686,476. 80 | $10,378,368. 0 | Marketing Advertising| $45,000,000| $15,000,000 | $15,000,000 | $15,000,000 | $15,000,000 | SGA| $40,000,000| $41,200,000| $41,200,000| $41,200,000| $41,200,000| Total Expense| $216,918,912| $190,218,912| $190,772,425| $207,986,477| $213,678,368| à | à | à | à | à | à | Net Income| $93,711,488 | $122,011,488 | $139,908,407 | $196,496,083 | $213,867,232 | Margin| 30%| 39%| 42%| 49%| 50%| Recommendation We recommend that Dana Wheeler and The Fashion Channel use the third segmentation scenario. There are positives and negatives to every plan; we feel that the third plan shows the highest revenue increase, and delivers the best competitive advantage. The first scenario describes a plan in which The Fashion Channel would, ââ¬Å"maintain a broad appeal to a cross segment of Fashionistas, Planners Shoppers, and Situationalists. â⬠(Stahl) The broad marketing plan outlined in scenario one delivers a net income of $139,908,407, and a 3% increase the margin percentage. This would be an increase of almost $19,000,000 in ad revenue per year. This plan would slightly increase the average rating that The Fashion Channel would receive and boost the average viewer number slightly, and still would not come with an incremental programming expense. This plan would however, come with a drop in the average CPM, and ââ¬Å"along with the 10% drop in forecasted Ad sales, a broad multi-cluster strategy may not deliver an audience different enough to avoid that drop. (Stahl) Dana Wheeler had mentioned that leaving the programming unchanged along with the more general advertising focus could leave them vulnerable to continued penetration by â⠬Å"competitors in the premium segments, thus further eroding The Fashion Channelââ¬â¢s pricing ability. â⬠The second scenario was to focus on the Fashionistias. This scenario would increase ad revenue per year from $230,630,400 to $322,822,560 and would increase the margin by 10%. This scenario was described as valuable because of the strong demographic. This scenario would target the smallest segment but because of the value placed on these viewers, mainly women aged between 18 and 34, would lead to a CPM of $3. 50, which is the highest of the three scenarios. The targeted segment being smaller would mean that The Fashion Channel would incur an additional programming cost per year of fifteen million dollars, along with a decrease of 0. 2% in television ratings. This scenario doesnââ¬â¢t increase awareness, and carries the risk of not targeting enough viewers leading to further decreases in overall ratings. The final scenario outlined a plan to target two segments, the Fashionistas and the Shoppers/Planners. This scenario is the one that we would recommend The Fashion Channel to take. This scenario carries an additional cost of $20,000,000 for programming to ââ¬Å"ensure that there were viewing selections aimed at both segments. â⬠(Stahl) This plan shows the most promising numbers of the three scenarios. Both of the targeted segments are deemed valuable to ad buyers, which increases the average CPM to $2. 50. The Fashionistas and Shoppers/Planners scenario shows an increase in ad revenue per year from $230,630,400 to $345,945,600. That is an increase of $115,000,000 in ad revenue, resulting in a $91,000,000 net income increase. The increase to the margin is significant at 11%, and could increase in the future. The average CPM may be low considering the value of the viewerââ¬â¢s being targeted. The repositioning in programming may help when dealing with the increasing competitive threats. Works Cited Stahl, Wendy. ââ¬Å"The Fashion Channel. ââ¬Å"Harvard Business Schoolà 1 (2007): 1-12. Print. How to cite The Fashion Channel, Papers
Thursday, December 5, 2019
Features of Spoken Language free essay sample
In my informal conversation with the plumber, I have used an array of spoken language features such as acronyms, hedge words and even ellipsis forever on the other hand, whilst conversing with my father, I have employed covert prestige so that he understands me better. In Dalton I believe that spoken language is different from written language because most written language Is Intended to be read by someone who is separated from the writer in space and time. Therefore to communicate successfully, it has to be a lot more explicit than spoken language used in a face to face conversation.Although some written genres such as texts and e- mails are very similar to spoken language, in general written language is more dense n the sense that bigger words are used In smaller spaces and It also uses more subordinate clauses and has less redundancy words like sort of, like, you know, yeah? which are dominantly found in spoken language. Spoken language tends to be full of repetitions, incomplete sentences, corrections and interruptions, with the exception of formal speeches etc. Also, Writers receive no immediate feedback from their readers, except in computer-based communication.Therefore they cannot rely on context to clarify things so there is more need to explain things clearly and unambiguously than In speech, except In written correspondence between people who know one another well. On the other hand, speech is usually a dynamic interaction between two or more people. Context and shared knowledge play a major role, so it is possible to leave much unsaid or indirectly implied. There are many factors that affect the way I speak or my idiolect. I think that I speak in a slightly Informal way and use a lot of slang vocabulary in my speech.This might be related to my family background and also because I come from an under- reviled position in the society where people tend to place a greater emphasis on delivering the message than focusing on the presentation. In addition, my background and lifestyle also affects my idiolect because, I come from an ordinary working class background where, people are not formally educated, so they tend to used words that are not complicated because a persons speech usually reflects upon their education.My personal experiences also affect my idiolect In the sense that I am a very sporty person and love games by heart. This tends to affect my vocabulary because I use a lot of technical terms which an uneducated person might not understand straightaway furthermore, I have only been attending school since year 5, this places me in a very difficult position because I sometimes cannot find words that match my emotions because I have not been educated up to a high standard.My friends also Influence my Idiolect because I tend to socialize with people that have a similar Intellect and Interests as me. This greatly affects my vocabulary because we scapulars is greatly affected by my interests too, for example when I read a book; I will try to incorporate the words into my speech so that I will have more breadth of words and lingo. I have recorded myself conversing with two different people that have different positions in society and are also educated to different levels. This greatly affected the topics that we spoke about and also affected the vocabulary I used. In the informal transcript with the plumber we are discussing about the replacement of a pipe and a tap, on the other hand the formal conversation with my ad was about going to a football match. Both of the conversations follow Graces maxims in the sense that the replies are short and have a good manner. However, the structure of the conversation is very different because in one I am more comfortable and open up and in the other, I need to persuade my father so I need to use my best vocabulary in order to be manipulative.Whilst looking at the transcript with the plumber in an informal situation, I immediately realize that I have a tendency to talk and give suggestions whilst the other person is still speaking, this is evident in the transcript because the topic of discussion was very mundane and did not contain anything educational so I felt that there was nothing for me to learn so why not present a quick reaction and agree with what the other person is saying. This adds emphasis to the point that peers do not mind if they are cut in between because of the informality of the situation.It also suggests that the two peers share a bond in the sense that they do not mind and will forgive the other person who has intruded in what they were saying. This might suggest that the people who usually employ such methods come from a background where this is seen as acceptable whereas formally educated people or people with a higher position in society will usually wait for their turn until the other person has finished speaking and follow the feature of turn taking which is evident in the formal transcript because it is seen as impolite to interrupt. People usually look down upon a person who employs this tactic because the person assumes a higher intellect than the person they interrupt because they dont wait for them to finish their sentence, people who employ this quinine might also come off as over-confident or over-smart. As the situation was very informal and relaxed, we could relate and form a bond of compassion where I do not need to be overly formal or employ formal features such as Standard English because we can relate in terms of background etc.This proves the point that I was able to successfully manipulate my speech depending on the situation and the person who I am speaking with. In addition to having lots of interruptions, the informal conversation contains lots of acronyms and initializations such as l goat eave ASAP and LOL, thats funny coos my friend goes to Copeland. This suggests that the situation is very hasty and I have employed this feature in my speech to reduce the time it takes to deliver a message.By, using ASAP in my speech, I was able to emphasis the hastiness of the situation and was also able to show wariness of the change in language over time. I have employed this feature because I would like to fit in with the way my peers speak to avoid social exclusion where no-one understands what I am trying to imply. This feature is extensively used in my and the plumbers idiolect for convenience because we would like to deliver a longer message in a shorter amount of time without losing the importance of the message.In formal that a person is too lazy to finish their sentence which might be perceived as not being confident enough. However, it shows that a person is aware and embraces change in the English language, for example people who use Received Pronunciation, can be seen as ignorant or unaware of the changes that English has had to suit convenience.
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